Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS

Pricing
Free to install
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.7 (2,535)
Developer
Klaviyo

Grow smarter with automation and personalization for email marketing, sms, reviews, and more.

Go beyond the marketing basics with personalized emails and automated SMS conversations that drive sales for your store and power smarter digital relationships. Centralize your data from 350+ integrations and the only CRM built for B2C, combining marketing, service, analytics and data in one solution. Improve your marketing campaigns with built-in AI tools, advanced segmentation, proven email templates, and sms automation workflows. Drive higher ROI with a single log-in, an all-in-one platform.

Go beyond the marketing basics with personalized emails and automated SMS conversations that drive sales for your store and power smarter digital relationships. Centralize your data from 350+ integrations and the only CRM built for B2C, combining marketing, service, analytics and data in one solution. Improve your marketing campaigns with built-in AI tools, advanced segmentation, proven email templates, and sms automation workflows. Drive higher ROI with a single log-in, an all-in-one platform. more
  • Use data from Shopify and other apps, including web activity, tags, and more
  • Create AI-powered segments and triggers using historical and real-time data
  • Access omnichannel templates for Welcome, Back in Stock, Abandon, & Price Drop
  • Get real-time revenue data per automation, campaign, segment, and channel
  • Send personalized email, sms, and WhatsApp campaigns. Collect & publish reviews.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, French, Spanish, German, Portuguese (Brazil), Korean, and Italian

Works with

Pricing

External charges may be billed by Klaviyo separately from your Shopify invoice. Learn more

Free

Free to install

Free to install. Email free forever for up to 250 contacts. SMS free for up to 150 SMS/MMS credits.

  • Sync Shopify data–tags, catalog, coupons
  • Templates for Email/SMS
  • Forms & push notifications
  • Segmentation & personalization
  • A/B testing
  • +more

SMS

$15 / month

Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Smart opt-in & multi-channel list growth
  • SMS AI for campaign creation
  • Automated two-way conversations
  • Transactional SMS
  • Branded SMS links
  • Multi-channel A/B testing
  • Customizable multi-channel attribution

Email

$20 / month

251-500 contacts. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Personalized product recommendations
  • Reputation repair AI for deliverability
  • Email AI for campaign creation
  • Send time optimization
  • Predictive analytics
  • Multi-channel A/B testing
  • 160+ campaign templates

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,535)

Overall rating
4.7
Counts per rating level
  • 86% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 9% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate the seamless Shopify integration, straightforward email campaign management, and the drag-and-drop editor for creating professional emails. They value the automation flows, effective customer segmentation, and robust analytics for enhancing engagement and sales. The support team is noted for their responsiveness and helpfulness, and the platform's educational resources make learning and usage easy. Merchants also highlight the positive impact of email and SMS marketing tools on business growth and customer relationships.

August 20, 2025

Klaviyo has been a game-changer for our Shopify store!

Setting it up was seamless, and the integration with Shopify works perfectly. I love how easy it is to create professional-looking email campaigns with their drag-and-drop editor, while still having the flexibility to customize with advanced features.

The automation flows (like abandoned cart, welcome series, and post-purchase follow-ups) run smoothly and save us so much time. On top of that, the customer segmentation tools are extremely powerful — we’re able to send highly targeted campaigns that actually convert.

Since switching to Klaviyo, we’ve seen a clear improvement in both engagement and sales. If you’re running a Shopify store and want to take your email marketing to the next level, I highly recommend it.

TOC Supplies
Canada
Over 3 years using the app
Klaviyo replied August 21, 2025

It's really awesome to hear that you've seen so much success since moving to Klaviyo, and that setup has been so easy! Thank you for the 5 star review!

September 10, 2025

Klaviyo is by far the best email marketing programme out there. Knocks the spots of some other well-known offerings that I have tried. They have taken a complicated operation and made it simple for people with no prior experience, and offer exceptional training and support. I recommend Klaviyo to everyone and find it to be one of the most useful tools in my box for increasing customer loyalty and conversions.

Wine at Home
United Kingdom
Almost 4 years using the app
August 31, 2025

Very effective! Keeps my data organized and available for reference! Our team is able to see how to improve flow, as well as see where we are making progress.

Avery Radiance
United States
About 4 years using the app
Klaviyo replied September 2, 2025

It's great to hear that you're seeing success with Klaviyo. Thanks for the 5 stars!

Support

App support provided by Klaviyo.

Or visit their support portal

Developer

Klaviyo

125 Summer St, Floor 7, Boston, MA, 02111, US

Launched

September 20, 2012

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